Amity University Mumbai BDes Admission Process 2026: Exam Pattern, Eligibility, and Selection Criteria

Amity University Mumbai, a vibrant campus in Panvel established in 2014, offers a dynamic Bachelor of Design (B.Des) program through its Amity School of Design, Innovation & Legal Studies. This four-year undergraduate degree equips students with creative and technical skills across specializations like Fashion Design, Interior Design, Communication Design, and Product Design. With a focus on industry-aligned curriculum, state-of-the-art studios, and global collaborations, Amity Mumbai prepares aspiring designers for innovative careers in India’s thriving creative sector.

As admissions for the 2026 batch open in November 2025, the process emphasizes merit, creativity, and holistic evaluation. This guide provides a comprehensive overview of eligibility, the application process, exam pattern, selection stages, fees, scholarships, and placements, helping prospective students navigate the journey seamlessly. Whether you’re a Class 12 graduate eyeing a portfolio-driven career or a creative enthusiast, Amity’s student-centric approach ensures accessibility and excellence.

Amity University Mumbai B.Des Program: Key Highlights

Amity Mumbai’s B.Des stands out for its interdisciplinary approach, blending design thinking with entrepreneurship and sustainability. The program features hands-on projects, internships with brands like Raymond and Godrej, and access to tools like Adobe Suite and Rhino. Below is a quick reference table for the program’s essentials.

Specialization	Duration	Eligibility	Annual Fee (INR)	Key Features
Fashion Design	4 years	10+2 with 50% marks	3,05,000	Pattern making, textile innovation
Interior Design	4 years	10+2 with 50% marks	3,05,000	Spatial planning, Revit modeling
Communication Design	4 years	10+2 with 50% marks	3,05,000	Branding, digital media
Product Design	4 years	10+2 with 50% marks	3,05,000	Prototyping, user-centered design

Amity University Mumbai BDes Admission Process

The admission cycle for Amity Mumbai B.Des 2026 begins in November 2025, with applications accepted online via the official portal at amity.edu/mumbai. The process is fully digital and student-centric, starting with registration for an application fee of INR 1,500 (non-refundable). Fill the form with personal details, academic records, and optional portfolio uploads, selecting your preferred specialization.

Multiple rounds run till June 2026, accommodating late applicants based on seat availability (around 100 seats total). Shortlisting occurs within 7-10 days, notifying via email/SMS for subsequent stages. Direct admission is available for candidates with 80%+ in Class 12, bypassing the entrance but still requiring PI. NRI applications route through the international cell, with dedicated slots.

Amity University Mumbai BDes Eligibility Criteria

Eligibility is straightforward, focusing on Class 12 performance and creative potential. No age limit; open to all streams.

Criteria	General Category	Reserved Category (SC/ST/OBC/PwD)	Documents Required	Notes
Educational Qualification	10+2 from recognized board	Same	Marksheet	Any stream (Arts/Science/Commerce)
Minimum Aggregate Marks	50%	45%	Provisional if appearing	Excludes non-academic subjects
Entrance Score	Valid AMCAT/UCEED/CUET/NID DAT	Same	Scorecard	Direct for 80%+ in Class 12
International/NRI	AIU equivalent + IELTS 6.0	N/A	Passport, equivalence cert	15% quota
Portfolio	Optional (5-10 works)	Same	Digital upload	Strengthens PI

Amity University Mumbai BDes Application Process

Amity University Mumbai BDes Application Process outlines the step-by-step procedure for aspiring design students to apply, get shortlisted, and secure admission in the Bachelor of Design program at Amity University Mumbai.

Check Eligibility:
Candidates must have completed 10+2 (any stream) with minimum required marks, typically around 50% aggregate. Certain courses may also require a creative test or portfolio review.

Visit Official Portal:
Access the Amity University Mumbai admissions portal to start the online application process.

Fill Application Form:
Complete personal details, academic records, and select your desired BDes specialization in the online form.

Upload Documents:
Upload scanned passport-sized photograph, Class 10 and 12 mark sheets, and any other required documents.

Pay Application Fee:
Pay the application fee online, usually between ₹1100–₹1500, using debit/credit card or net banking.

Submission Confirmation:
After submission, you will receive a confirmation along with your application number. Save this for future reference.

Selection Procedure:
Candidates may be called for a creative test, interview, or portfolio review depending on the chosen BDes specialization.

Counseling/Interview:
Shortlisted candidates participate in the selection process as scheduled by the university.

Admission Offer:
Selected candidates receive an admission letter through their admission portal with instructions for fee payment and enrollment.

Confirm Admission:
Pay the admission fee and complete all formalities to secure your seat in the Bachelor of Design (BDes) program at Amity University Mumbai.

Amity University Mumbai BDes Admission Timeline

Stage	Description	Timeline (2026)	Requirements	Fee (INR)
Application	Online form submission with academics and portfolio	Nov 2025 – Jun 2026	Class 12 marks, ID proof	1,500
Entrance Exam (AMCAT or Equivalent)	Shortlisting via AMCAT, UCEED, CUET, or NID DAT	Dec 2025 – May 2026	Valid score upload	Included in application
Creative Test	60-min sketching/ideation brief	Jan – Jun 2026	Portfolio (optional)	Nil
Personal Interview (PI)	15-20 min discussion on goals and creativity	Post shortlist	SOP, motivation	Nil
Offer & Verification	Merit list, document check, fee payment	May – Jul 2026	Original documents	50% tuition advance
Counseling/Spot Rounds	For vacancies	Jun – Jul 2026	Merit rank	Full fee

 

Amity University Mumbai BDes Entrance Exam: AMCAT Pattern

Amity Mumbai primarily uses the Amity Member Common Admission Test (AMCAT) for B.Des shortlisting, a 90-minute online proctored exam conducted in multiple phases from December 2025 to May 2026. It’s designed to gauge creative aptitude, logical reasoning, and design sensitivity, with 100 MCQs totaling 100 marks—no negative marking to encourage thoughtful responses.

Section	No. of Questions	Marks	Topics Covered	Duration
Quantitative & Logical Reasoning	30	30	Geometry, patterns, data interpretation, spatial puzzles	25 min
Verbal Ability	20	20	Comprehension, vocabulary, design narratives	15 min
Design Aptitude	50	50	Observation, visualization, aesthetics, color/form analysis	50 min
Total	100	100	–	90 min

Amity University Mumbai BDes Alternative Entrance Options and Exemptions

Amity Mumbai accepts national exams for B.Des 2026, easing the process for multi-applicants. UCEED (January 2026) scores above 150 qualify directly for the PI, emphasizing visualization. CUET UG (March 2026) with 500+ in domain-general tests serves as an alternative, focusing on aptitude without domain specifics.

NIFT Entrance or NID DAT holders can apply with valid scores, submitting during registration for equivalence. Direct exemptions apply for 80%+ in Class 12 or international qualifications like IB Diploma (24 points). These options reduce redundancy, with Amity mapping scores internally—e.g., UCEED Part A aligns with AMCAT’s design section.

Choosing alternatives depends on strengths; UCEED suits technical creatives, CUET broader profiles. Validity holds for one year; non-qualifiers default to AMCAT. This inclusive policy broadens access, with 20-30% admissions via nationals.

Amity University Mumbai BDes Selection Process: Creative Test and Personal Interview

Post-shortlisting, candidates face a 60-minute Creative Test (online/offline), a practical exercise like sketching a product concept or redesigning a space based on briefs (e.g., “Eco-friendly packaging for groceries”). It evaluates ideation, execution, and aesthetics, scored on originality (40%), relevance (30%), and technique (30%). No prior tools needed—pencil sketches suffice.

Following this, a 15-20 minute Personal Interview (PI) via video or campus probes motivation, portfolio (if submitted), and career goals. Panelists—faculty and industry experts—ask prompts like “How would you incorporate sustainability in fashion?” Weightage: 50% overall. Merit lists publish bi-weekly from January 2026, with offers via email including fee details.

Counseling is online, with spot rounds for vacancies. Document verification (originals) confirms seats, followed by fee payment within 7 days. This multi-stage rigor ensures selected students match Amity’s innovative ethos.

Amity University Mumbai BDes Fee Structure

The B.Des fee structure at Amity University Mumbai varies by specialization but remains competitive, covering tuition, labs, and basic materials. Total program fees range from INR 4.88 lakhs to 11.68 lakhs over four years, with annual breakdowns as follows.

Component	Amount (INR) – First Year	Amount (INR) – Subsequent Years	Total for 4 Years (INR)	Notes
Tuition Fee	1,22,000 – 2,92,000	1,22,000 – 2,92,000	4.88 L – 11.68 L	Per semester; varies by specialization (e.g., Fashion vs. Product Design)
Caution Deposit (Refundable)	10,000	0	10,000	One-time at enrollment
Hostel Fee (AC Double Sharing)	1,20,000	1,20,000	4.80 L	Includes meals; optional
Transport Fee	25,000	25,000	1.00 L	From Mumbai/Panvel; optional
Miscellaneous (Library, Labs, etc.)	15,000	10,000	45,000	Annual; includes software access
Total Estimated	2.92 L – 4.62 L	2.77 L – 4.47 L	11.68 L – 18.93 L	Excluding scholarships; payable in installments

Amity University Mumbai BDes Scholarships

Amity Mumbai offers merit scholarships up to 100% tuition for B.Des toppers—e.g., 50% for 80%+ in Class 12 or AMCAT 90th percentile. Need-based aid via family income

Govt. schemes like Post-Matric for SC/ST reimburse full fees via NSP portal. Loans from SBI/HDFC (8-9% interest) include university guarantees. Over 25% students avail, with renewals tied to 7.5+ CGPA and 75% attendance. Apply during admission; contact scholarships@mum.amity.edu for guidance.

Campus Facilities and Student Life

Spanning 30 acres in Panvel, Amity Mumbai boasts design studios with 50+ Mac stations, a materials library, and 3D printing labs for prototyping. The 5-acre sports complex includes gyms, courts, and yoga zones, balancing creative demands. Hostels house 2,000 with Wi-Fi, messes serving global cuisines, and clubs like Amity Design Collective for workshops.

Proximity to Mumbai’s creative hubs enables industry visits to Bandra ateliers. Annual fests—Technitia (tech-design fusion) and Aminova—host exhibitions drawing 5,000 visitors. Wellness centers and counseling support mental health, fostering a vibrant community. This ecosystem nurtures innovation, from hackathons to sustainability drives.

Amity University Mumbai BDes Placements and Career Opportunities

Amity Mumbai’s placement cell records 90%+ rates for B.Des, with 2025 averages at INR 5-7 lakhs and highs at INR 12 lakhs. Recruiters like Amazon (UX roles), Axis Bank (branding), and Ernst & Young (product design) scout via drives from October. Training includes portfolio critiques, mock PIs, and LinkedIn sessions.

Internships (year 3) at Bajaj or Coca-Cola pay INR 15,000-25,000, converting 50% to PPOs. Alumni lead at Britannia, with global ties to Parsons for exchanges. Entrepreneurship via incubators launches ventures like eco-fashion startups. Roles span designer to consultant, with mid-career salaries INR 15-20 lakhs.

Aspect	Details	Statistics (2025)	Top Recruiters	Career Roles
Placement Rate	90%+ for eligible students	180/200 placed	Amazon, Deloitte, Godrej	Junior Designer, UI/UX Specialist
Average Package	INR 5-7 lakhs	INR 6.20 LPA median	Raymond, Bajaj, Ernst & Young	Fashion Stylist, Product Developer
Highest Package	INR 12 lakhs	INR 12 LPA	Philips, Ogilvy, HUL	Communication Designer, Interior Consultant
Internships	Mandatory in Year 3; 50% convert to PPOs	INR 15k-25k stipend	Coca-Cola, Myntra, Wipro	Freelance Opportunities via Behance
Training Support	Portfolio workshops, mock PIs	100+ companies visit	Axis Bank, Britannia	Entrepreneurship via Incubators

Amity University Mumbai BDes Faculty and Curriculum Overview

With 30+ faculty—PhDs from NID/IITs and pros from IDEO—Amity maintains a 1:15 ratio. Mentors like Prof. Rita Jhunjhunwala guide theses on AI in design. Curriculum: Year 1 fundamentals (drawing, theory); Years 2-3 specialization (e.g., CLO3D for fashion); Year 4 capstone with live briefs from HUL.

Electives in VR prototyping or social design add depth. Assessments: 60% projects, 40% exams. Research grants fund eco-innovations, with publications in Design Studies. This blend positions graduates as versatile leaders.

Industry Collaborations and Internships

Ties with 100+ firms embed projects: Godrej for interiors, Wipro for communication. Annual summits feature panels from Ogilvy. Internships (8 weeks, year 2+) at Myntra yield certifications in SketchUp. 60% in Mumbai hubs, bridging theory-practice seamlessly.

Amity University Mumbai BDes Alumni Success Stories

Batch 2022’s Priya Rao (Fashion) designs for H&M post-Raymond internship; Karan Desai (Product) innovates at Philips. Entrepreneur Neha Singh’s branding firm scaled to INR 5 crores. These tales, via alumni meets, inspire networks on LinkedIn.

Conclusion: Your Path to Design Excellence at Amity Mumbai

Amity University Mumbai’s B.Des 2026 admissions blend merit, creativity, and opportunity, crafting future innovators. From AMCAT to placements, every step empowers growth. Apply at amity.edu/mumbai—unlock your design destiny in 2026.

FAQs

What is the minimum percentage required in Class 12 for B.Des at Amity Mumbai?

General category candidates need 50% aggregate in 10+2 from any stream (Science/Commerce/Arts). Reserved categories (SC/ST/OBC/PwD) require 45%. Students appearing for Class 12 can apply provisionally and submit final marks before enrollment. No mandatory subjects are required.

Can I get direct admission without giving any entrance exam?

Yes. Candidates with 80% or above in Class 12 are eligible for direct admission and skip the AMCAT/written test. They still need to appear for the Creative Test and Personal Interview for final selection.

Is AMCAT compulsory or can I use UCEED/CUET/NID DAT scores?

AMCAT is not compulsory. Amity Mumbai accepts valid UCEED, NID DAT, NIFT, or CUET UG scores for shortlisting. You can upload any one of these national-level scores during application to bypass the AMCAT test.

How much is the total fee for the 4-year B.Des program?

Tuition fee is approximately INR 12.20 lakhs (INR 3.05 lakhs per year). Including hostel, transport, and deposit, the total cost ranges between INR 16-19 lakhs for the complete 4-year program, depending on accommodation choice.

Are scholarships available for B.Des students?

Yes. Merit scholarships up to 100% tuition waiver are offered based on Class 12 marks or AMCAT/entrance score percentiles. Need-based, sports, and cultural scholarships are also available. Over 25% of students receive some form of financial aid.

What is the pattern of the Creative Test in the selection process?

It is a 60-minute task (online or offline) where candidates receive a design brief (e.g., sketch an eco-friendly product or redesign a space). It evaluates ideation, originality, and basic sketching skills; only pencil and paper are required.

What was the placement record for B.Des in recent years?

Amity Mumbai records 90%+ placement for B.Des students. Average package is INR 5-7 lakhs, with the highest reaching INR 12 lakhs. Top recruiters include Amazon, Deloitte, Raymond, Godrej, Philips, and Ogilvy across various design verticals.

Is hostel compulsory for B.Des students at Amity Mumbai?

Hostel is not compulsory. Day scholars can opt for university transport from Mumbai and Navi Mumbai areas. However, most outstation students prefer on-campus accommodation (AC double/triple sharing) with meals included in the fee.